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Resume
Web Developer, Miva Developer & SEO Professional
Randy Dargenio
Email: randy@rockportmedia.com
Unique Professional Strengths: I am a very talented and diverse technical professional with a focus on MIVA Merchant, Search Engine Optimization and Graphic Design with a passion to make them all work together. I have over 10 years of full time professional web and administrative experience and am continuously learning new related technologies. I enjoy what I do.
Education:
Middlesex Community College, Bedford. 1993 & 1998
A.A / A.S. Associates in Arts & Associates in Science
Minors: Business Administration and Theatre
Dean’s List
Reading Memorial High School. 1986-1990
Major: Business Administration
Technical Training
Search Engine Optimization
MIVA Merchant Development
World Wide Web Design
Graphic Design
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Technical Skills:
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Microsoft: |
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Frontpage, Excel, Outlook, Site Server (pre 2000), PowerPoint, Windows Movie Maker
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| Adobe:
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Photoshop, Illustrator, InDesign, ImageReady, After Effects
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| Macromedia:
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Dreamweaver
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| Ecommerce: |
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Miva
Merchant 4.x, OpenUI, Amazon Desktop, Yahoo Stores, Ebay
Stores
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Research Tools: |
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Arelis, Offline Explorer, Google, Yahoo, Overture |
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Miscellaneous Proficiencies: |
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FL Studio, JPEG Wizard, SwishMax, InAlbum Deluxe
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| Intermediate Use
Of: |
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Macromedia; Flash, Fireworks, Freehand, Microsoft Access, Miva Merchant 5
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| Search
Engine Optimization: |
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Meta Tags, Backlinking, PageRank-Influence, Arelis, Offline Explorer, Web Copy |
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| Web
Marketing: |
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Google
AdWords, Yahoo Search Marketing, MSN Advertising, Ask Sponsored Listings
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Work
Experience:
TuxedoPro.com
2003-present
Overall Developer
Owner, designer, developer and manager of technical and
administrative aspects of website.
TECHNICAL
- Search engine optimization
- Image speed optimization
- Designed
the general user interface
- Implemented
OpenUI Open Access Code interface within MIVA Merchant
- Modified
MIVA Merchant via modules and custom token strings
- Developed
a static version of all dynamic MIVA product and category
pages
- Built
a tab-delimited database of 1200+ products
- Edited and maintained site on a daily basis
- Developed custom product page templates for
categorical products
- Designed affiliate program marketing tools such as
banner ads and copy
- Created corporate identity - palette, logo, business
cards, letterhead and envelopes
- Developed multiple mini-sister websites
- Wrote copy for multiple mini-sister sites
- Worked with InAlbum to create online product
information guides
- Illustrated custom images for store use
- Illustrated custom advertisements for print marketing
- Illustrated 4 color / full color tri-fold brochure
- Edited and maintained sites on a daily basis
- Image
scanning
- Image
correction
ADMINISTRATIVE
- Oversee day to day operation of company
- Oversee finances and bookkeeping
- Attained wholesale accounts
- Developed and implemented marketing plans
- Fulfillment of orders and customer inquiries
- Developed an affiliate program with marketing support
- Created strategic partnerships with larger online
retailers
- Developed exclusive product offerings with
manufacturers
BandBionic.com
2002- present
Graphic Artist, Web Developer and Audio Mastering.
- Search Engine Optimization
- Designed navigation and interface
- Designed Flash / Swish version of navigation and
interface
- Configured a custom guestbook within the site
- Configured a custom photo gallery within the site
- Implemented a mailing list management solution for fan
mail
- Sampled and remixed audio tracks for streams and
downloads
- Created 10’ physical banners for stage marketing
- Created small banners for merchandising at shows
- Created all access passes for live performances
- Illustrated posters for print
- Illustrated bumper stickers for print
- Photographer of live performances (amateur)
- Videographer of live performances (amateur)
- Image speed optimization
- Image size and crop adjustments
- Manage online sales of products via multiple sales
channels
- Writer of news and events
- Maintain the bands schedule and performance dates
Classic Formals Inc
& ClassicTuxedo.com
2002-2004
Designer, developer and manager of site and owner/manager of brick
and mortar store.
Technical
- Complete
redesign of the navigation,and the user interface
- Created new company logo
- Wrote copy for the web site
- Created PowerPoint presentations for bridal expos
- Designed
yellow pages advertisements
- Designed
promotional handouts
ADMINISTRATIVE
- Oversaw day to day operations of the brick and mortar
store
- Oversaw finances and bookkeeping
- Developed relationships with local schools and
businesses
- Performed sales presentations
- Developed and implemented marketing plans
- Attended and oversaw industry expositions
- Fulfillment of rental and retail orders
- Altered garments for custom fit on customers
- Achieved Best of Boston – Boston Magazine
- Achieved a 226% increase of projected growth
- Purchasing for retail and rental products
- Designed custom accessories including vests and ties
- Member of the Mastermind Council
Other
Clients:
RockportMedia.com,
FormalWearMagazine.com, Classic Formals Inc, Premier Stores Inc,
TheLoftNewEngland.com, AvanteSkinSpa.com, SaveBob.org, TVO
Formal Wear. Expired Sites; FeatureOne.com, SuitPro.com,
Mugsy.com, MrMugsy.com
References
available upon mutual interest.
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